Tropicana
Food
Varun Beverages gets CCI nod to acquire PepsiCo’s franchise rights
PepsiCo India's bottling partner Varun Beverages Ltd (VBL) Monday said it has received nod from the Competition Commission of India for its proposal to acquire franchise rights of the foods and snacks major in southern and western India. The...
Food
PepsiCo India eyes to double biz of Tropicana by 2020; ropes in Katrina Kaif as brand ambassador
Food and beverages major PepsiCo India is giving its Trpoicana juice an image make-over, roping in Bollywood actor Katrina Kaif as brand ambassador as part of strategy to double business of the range by 2020.According to a PTI report:...
Food
Tropicana unveils new juice innovations to meet consumer demand
With more than 70 years of innovation under its belt, leading juice company Tropicana continues to evolve to meet consumer demand. The brand has announced its newest product offerings: Tropicana Kids and Tropicana Coco Blends.Tropicana Kids is an all-new...
Food
Varun Beverages enters into strategic partnership with Pepsico to sell Tropicana juices
Food and Beverages maker PepsiCo said it has entered into a strategic partnership with bottling partner Varun Beverages, which will now sell and distribute the entire Tropicana range of juices along with Gatorade and Quaker Value-Added Dairy in north...
Food
Jmart: Making shopping convenient for customers
Jmart Pvt. Ltd. is a chain of convenience stores in Delhi-NCR promoted by Alisha Retail Private Limited, a part of RJ Corp – the largest bottler for Pepsico – with diversified interests in beverages, food, beer, milk, ice-cream, stem-cell,...
Fashion & Lifestyle
Kidswear Fashion Trends for SS'15
Ingene Insights compiles the Spring Summer 2015 fashion trends for kids that will be a palate of sea, sun, vacation, tropicana, boho spirit and oriental flavours. The trends will be an amalgamation of dream catchers, doodling, block print and...
Retail
PepsiCo India firms up distribution strategy
PepsiCo India has formulated a distribution strategy for its carbonated soft drinks (CSDs) and non-carbonated products. The company wants its products like Tropicana and Gatorade to have much wider retail presence.At present Pepsi has juice brand Tropicana, juice drink...
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By December 2026, The Souled Store expects to have about 200 stores: Co-Founder Harsh Lal
Harsh Lal, co-founder of The Souled Store, shares insights into the brand’s journey, design strategies, plans for both online...
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