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V Krishnan

Flipkart has launched two new TVCs

Flipkart has launched two TVCs as part of its campaign titled ‘Iss Mein Hai Kisi Ki Khushi’.  The ad films have been conceptualised by Lowe Lintas Bangalore. The ad campaign has been designed to encourage consumers to shop through...

Hewlett Packard enters service retailing

In an effort to capture the potential of digital photography, mobile phone and digital camera market Hewlett-Packard has announced to enter retail photo printing market.The company launched its consumer online photo service in India.The HP Retail Photo Solutions (RPS)...
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2024 Retail Recap: Highs and lows explored

A reflection on how 2024 unfolded for the Indian retail sectorNew Delhi: The year 2024 was a mix of...
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