W

W by TCNS Clothing, a premium fusion wear brand, which merges Indian and western sensibilities with an emphasis on distinctive design and styling, recently opened its new store in Ahmedabad. With this launch, the brand has moved ahead in...

Apparel brand 'W' by TCNS Clothing Co Ltd has launched a new line of Harit Khadi products styled by the company."The brand has partnered with government's Solar Charkha Mission to launch this unique collection.This innovative method of weaving Harit...

Women’s branded apparel maker TCNS Clothing has filed draft papers for an initial public offer, wherein existing shareholders plans to sell more than 1.57 crore shares.According to a PTI report: The company sells its products under the brands ‘W’,...

Soon, big retail stores will have dedicated space for selling designer Khadi products, as the Government looks to aggressively market the indigenous fabric and popularise it among the masses, a move which is likely to help increase the income...

A decade ago, ethnic wear in India meant having outfits being customised by a local tailor, and, for those into designer wear having it designed by a designer. Not that women today do not have their salwar suits, kurtis,...

The global women’s wear market has shown rapid growth as fashion trends, which are the most important aspects of women’s wear, are changing rapidly. Europe is the largest market of women’s wear followed by North America and Asia Pacific...

Benu Sehgal, Retail and Marketing Head, is planning to provide the right tenant mix at the malls and working on ideas to connect with customers by providing them more convenience…Benu Sehgal – the power woman that turned around DLF...

Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21. This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...

The past decade has seen the emergence of powerhouse home-grown ethnic brands that have ridden the festive boom. However with all year round occasion wear opportunities in prevalence now, Team Images BoF explores how the broadening opportunities are playing...

Myntra officially launched its CSR initiative in association with the Union Textile Ministry, to work directly with weavers and elevate their economic stature. The initiative also provides an impetus to the Government’s agenda to transform and revive demand for...