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Progressive Grocer
The Nature Of Intimacy
The personal care category is uniquely intimate, and consumer motivations for product adoption primarily involve personal health-and-wellness needs, with external, “greater good” sustainability considerations being Secondary. As is the case in the food and beverage categories, assessment...
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Latest News
Hygiene Brand Pee Safe hires Arijit Sen as VP
The company aims to achieve robust sales and garner lion’s share in the Rs 8000 crore feminine hygiene market.
New...
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