West Pioneer Properties (India) Pvt. Ltd.
Shopping Centres
Bin those banners and standees: It’s time to go digital
Digital. That’s the word that has quietly and sure-footedly crept into our lives. Everything around us is ‘digital’. The speedometer in our car, the weighing scale and even the wall clock! Digitization is taking over everything that’s traditional in...
Entertainment
Are retail and entertainment beyond separation?
From shopping destinations to entertainment centres and food destinations, shopping malls across the world are being looked upon as one stop destinations for a day’s outing. And this holds especially true in India.
No mall today can afford to stand...
Retail Hub
Support services and their connection to a mall's success
Imagine if malls had to charge shoppers money each time they wanted to use the cloak room or avail of the drinking water facility… the very thought of it is absurd? Things like a clean and accessible washroom, drinking...
Retail Hub
Mall decor goes minimalistic
For a mall not to be visually appealing is unthinkable. That perhaps is one of the most important factors that differentiates one mall from the other considering the tenant mix, food and entertainment options remain more or less similar....
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Latest News
Digital Icon : Rakesh Bali
Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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