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WhatsApp introduces carts for easy shopping

In a bid to make buying and selling easier, WhatsApp on Tuesday announced to bring carts on its platform for millions of businesses and shoppers globally including in India. With carts, people can browse a catalog, select multiple products and...

WhatsApp Shopping button now live in India

Facebook on Tuesday made a new shopping button in WhatsApp live globally, including in India, to help people check out available products and make purchases right from a chat. The tool will make it easier for people to discover a...

The Flip Side: How COVID-19 has accelerated the adoption of technology in retail

The COVID-19 pandemic is reshaping the global business environment and the crisis is estimated to hit the world economy beyond any analyst’s imagination. UN anticipates that the crisis will result in a $1 trillion hit to the global economy...

How women are making it big in retail via WhatsApp-based social commerce 

Social commerce is not a new concept in the country major chunk of social commerce existed only in the fashion, beauty, and retail industries. Today, social commerce is gaining popularity for one of the fundamental aspects of life –...

Tupperware sees 30 pc jump in conservation and food preparation category

Tupperware, a globally renowned and much-loved premium homeware brand based out of Orlando, US, launched over 55 stores across India since it adopted a harmonious multi-channel sales approach last year. The brand has re-opened 80 percent stores with due...

JioMart-WhatsApp to power small merchants' growth: Mukesh Ambani

Reliance Jio's new commerce platform JioMart and Whatsapp will be working closely to create growth opportunities for millions of Indian small merchants and kirana shops, Reliance Industries (RIL) Chairman Mukesh Ambani said on Wednesday. Facebook-owned instant messaging platform WhatsApp, which...

Children’s healthy snack brand Timios launches WhatsApp based bot to directly connect with consumers

Timios, a Bangalore-based packaged healthy snack brand for children has launched a Whatsapp based bot to sell products directly to customers. This move is in line with the company’s plan to focus on direct to consumer channels to explore...

Consumer packaged goods companies need to reset channel strategies, says Kearney

The Indian consumer packaged goods companies (CPGs) will need to ‘review and reset’ their channel strategies and e-commerce which scored good growth during the lockdown will not be a game-changer, a report by Kearney, a leading global management consulting...

Reliance launches JioMart online grocery service in 200 towns

Reliance’s JioMart, online grocery shopping, has gone live in more than 200 towns in the country. Customers can place orders on the website jiomart.com even as Reliance is yet to introduce its app on Google Play Store or Apple App...

BroEat!, WhatsApp-based unbundled e-commerce platform for restaurants and small food businesses introduced

Industry stalwarts, Karan Tanna, Founder Ghost Kitchens and Pawan Shahri (Founder, One Hospitality) have come together to start a platform for the food and beverage industry called ‘BroEat!’ - the first-ever platform to use WhatsApp as a medium across...
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From vending machines to café chain: Roastea eyes 100 outlets in 5 years, Rs 350 crore in 3 years

Founded in 2019, the brand closed FY 2024 with revenue of approximately Rs 60 crore and aims to double...
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