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Winning Mantras

5 Strategies that helped Sugar Cosmetics become a big Brand

Kaushik Mukherjee, Co-Founder & COO, SUGAR Cosmetics on the things that helped the beauty brand hit the sweet spot of successSugar Cosmetics has emerged as one of the biggest success stories in India’s nascent yet promising direct-t-consumer (D2C) segment....
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Parle, Britannia, and Amul named as top 3 most chosen in-home FMCG brands: Report

On a global scale, the five most chosen FMCG brands are Coca Cola, Colgate, Maggi, Omo and Knorr Bengaluru: Parle Products...
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