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Yogesh Bellani

Del Monte witnesses 2-fold jump in sales of sauces, pasta during lockdown

FieldFresh Foods, which sells Del Monte brand of premium packaged food and juices, has witnessed a sharp increase of 80-200 percent in sales of products like pasta, olive oil, sauces, as home cooking and baking activities went up during...

Del Monte forays into health and wellness space

Food brand Del Monte has forayed into the health and wellness space with the launch of cholesterol-reducing fruit juice. Del Monte also announced the launch of Del Monte's ACE, a 100 percent mixed fruit juice fortified with Vitamins A, C,...

FieldFresh Foods ties up with Zomato, Swiggy, Dunzo for home deliveries

FieldFresh Foods Pvt Ltd on Wednesday said it has tied up with online food delivering platforms Zomato and Swiggy along with door-to-door delivery app Dunzo for home deliveries of its premium food brand, Del Monte. Under the partnerships, Del Monte...

FieldFresh brings authentic oriental flavours to India through strategic partnership with Japanese brand Kikkoman

FieldFresh Foods Pvt Ltd., a joint venture between Bharti Enterprises and Del Monte Pacific Limited, has announced that it has entered into a strategic partnership with the Japanese Heritage Food Brand, Kikkoman, to introduce its globally acclaimed Soy Sauce...

FieldFresh Foods gains recognition by Great Place to Work

Following the best workplace and people practices, FieldFresh Foods, a joint venture between Bharti Enterprises and Del Monte Pacific Limited, has been felicitated with 2 prestigious awards from the Great Place to Work for the year 2017. Recognized among...

Del Monte launches expanded range of mayonnaise products

Global food company Del Monte has launched its expanded range of mayonnaise products in the domestic market with expectation that the new category will drive growth in the packaged food segment. "Mayonnaise is the fastest growing category in the condiments...

Fieldfresh Foods eyes kiranas to ramp up distribution presence

Fieldfresh Foods, a joint venture between Bharti Enterprises and Del Monte Pacific, is looking at ramping up its distribution presence via grocery and kirana stores as it chases growth amid a slow macroeconomic environment, according to a PTI report "Growth...

Healthy and Not so Healthy Snacking

Much before the era of globalisation, 73 year old biscuit pioneer Parle G positioned itself around ‘Swaad bhare, Shakti bhare, Parle-G’ Glucose biscuits and one of the first to have Indian superman Shaktimaan as its endorser. All this to...

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Product Launch is a process meant to not only introduce a new product to consumers, but also create an image of the product and the parent company for recall value, which enhances the overall turnover and the company’s brand...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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