YWC Fashion

Shazmeen Kara is the Founder & CEO and overall brand head for YWC Fashion.Her role includes overseeing the retail strategy of the brand as well as ensuring the design ethos of the collections is in sync with the ideology...

The second store or YWC, the premium sports and lifestyle brand by star cricketer Yuvraj Singh, was launched in India. The store has been opened in Yuvraj Singh's hometown, Mohali, Chandigarh. The first stand-alone store was earlier launched in...

YWC, the premium sports and lifestyle brand by star Cricketer Yuvraj Singh, has launched their second store in India – this time in his very own hometown, Mohali, Chandigarh.The first stand-alone store was earlier launched in Varanasi last year,...

Cricketer Yuvraj Singh’s premium fashion label YWC has inked an exclusive deal with online fashion store Myntra. Apart from YWC’s website, YWC will be available online exclusively on Myntra, a statement released by the companies said. The apparel will be...

Cricketer Yuvraj Singh has forayed into the fashion industry by launching his brand YWC Fashion in collaboration with designers Shantanu and Nikhil. The cricket star says all the profits from his clothing line will be used for the betterment of...